Turion Bamboo Traders NeoCon Launch

This brochure and trade show booth was created for Turion Bamboo Traders—an importer of bamboo flooring who developed a sustainable, fair-trade production process in China and distribution model in the U.S.—to launch at Neocon in 2006. This important manufacturing, distribution and material brand differentiation inspired the use of a vintage-style map to tell their story; an old-world trader bringing back wares from around the world and their hand-in-hand relationship with manufacturers in China.